YouTube nowadays
has become a popular social media platform for self-media individuals can share
their perspectives, their different understanding of life, their everyday life
routine. According to the survey (Eric Blattberg, APRIL 24, 2015), over 300 hours
of videos are uploaded a minute. The user can be divided into male and female
demographics.
This article we
concentrate on Female Youtubers.
We
use three successful Female Youtubers as examples to analyses the factors
making a successful Female YouTuber.
- Jenn Im: 2 million subscribed
Jenn
Im is a YouTube channel built by an American born Korean girl named Jennim.
Basically, her channel shares her fashion choice and daily life makeup. After
going through all her videos, we can find out several reasons for her to win
such plenty of subscribers:
1. The
mood: She always speaks in a positive vibe.
2. The
content she prepared for the videos is always a new theme that another YouTube
did not come up before.
3. She
corporate with some famous cosmetics company to release her personal designed
makeup.
- Pick up lime: 618K subscribed
Pick up lime is a YouTube channel built by an American born Indian girl. She shares her healthy and creative cuisine. The reason makes her subscribers beyond other similar YouTubers:
Her
recipes are always original creative recipes come up with herself. The unique
recipes attract people's attention
1. Her
vision of the video always full of all colorful decoration, whenever you go
through her videos, you feel enjoyed with what you see.
2. She has a gentle, soft and confident voice. She
always looks confident. The confidence is one of most
convincing factors to make audience admit your videos. Confidence is a personal
charm.
- LYDIA Elise Millen: 512K Subscribed
Lydia
is a British YouTuber. Her channel contains more high fashion content. Her
videos including her normal vlog about her everyday makeup routine, outfit of
the day, and what did she do as a fashion blogger in a day. Her videos are a
little bit far away from common sense because what she introduces are always
luxury. However, people love her videos:
1. She
goes with high fashion routine. Even people who cannot have a life full of
luxury brand of outfits or makeup, people are curious about what is this kind
of life looks
like.
2. Lydia
loves to share what she buys or uses in daily life. For example, she told
people about her experience about using these stuffs, like, luxury bags, jewels
or cosmetics. Some videos are about evaluation about the products, which will
give you a lot of ideas if you also what to try the same products.
Good job, I like your blog, it was so interesting, I'm agree with you, nowadays Youtube is a popular and important social media platform
ReplyDeleteHi Vanessa, really cool blog post! I appreciate your focus on Female Youtubers; I thought it was interesting to learn about different examples, their content, as well as amount of subscribers. With the further growth of Youtube, I am sure that more women will pursue a "creator" path on Youtube.
ReplyDelete